Wednesday, January 23, 2008

Making Choices

Quick turn-around, quality work, or affordability. Pick two of these, and let go of the third.

Really. I know there are people out there who insist you can have all three. But, truly, you must pick two. If you want it quickly, you're going to have to pay or sacrifice quality. If you want high quality, you're going to need more time and/or pay more. If you want it cheap, it will either take a long time, but, more likely, the quality won't be anything to write home about.

I've been in this business for 24 years now, and this rule has always held. My best advice: plan ahead. That's the one item you have the most control of, and wouldn't you rather have quality AND affordability?

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